Lifetime diamond trade-up program

Upgrade your diamond,
keep the meaning.

Bring in your original diamond from Icing On The Ring and we’ll apply the full purchase price toward a larger one. No limit, no expiry.

Start your upgrade
Photo — loose diamonds beside an original ring

The terms

Three things to know

The whole program comes down to these. Everything else is detail.

Your credit

100%

Of what you paid

The full purchase price of your diamond goes toward the new one. Not a depreciated value, not a trade-in offer.

The requirement

50%

Minimum step up

Your new diamond needs to be at least fifty percent greater in value than the one you’re trading.

The one rule

Same type

Lab for lab, natural for natural

Trade-ups stay within the same diamond type. You can change shape, size, and setting freely.

How it works

Four steps, whenever you’re ready

There’s no deadline on this. Some people upgrade at a fifth anniversary, some at a twentieth, some more than once.

Step one

Bring it in

Your diamond in its original undamaged condition, and its certificate if it has one. No receipt needed, we keep a record of every purchase.

Step two

We apply the credit

The full purchase price of your diamond goes on the counter toward the next one.

Step three

Compare in person

Size, shape, color, clarity, and how each one actually looks. Our team walks you through the differences that matter.

Step four

Keep or refresh the setting

The program applies to your diamond. Keep the setting you love, or let us design a new one around the upgraded stone.

While you’re here

What we can help with

Compare diamonds side by side

Compare diamonds side by side

See the difference between carat size, shape, color, with expert guidance that makes the details easy to understand.

Book appointment
Refresh the setting

Refresh the setting

Keep the ring you love, update the design, or create a new setting around your upgraded diamond.

Explore custom
Photo — hand wearing the upgraded ring

Same story, bigger sparkle

Your original diamond got you here. Your upgraded diamond celebrates where you’re going next.

Visit the showroom

Questions we get

How does the Diamond Trade-Up Program work?

When you’re ready to upgrade, bring in your original diamond from Icing On The Ring. We’ll apply the 100% of what you paid for your diamond toward a new diamond that is at least 50% more in value, and the same type (lab for lab, natural for natural).

Does the setting count toward the trade-up?

The program applies to your diamond only. If you’d like, we can help you design a new setting to fit your upgraded stone.

Do I need the original receipt or paperwork?

No receipt needed — we keep a record of every IOTR purchase. What we do need is the diamond itself in its original undamaged condition, and if it's certified, its original undamaged certificate.

Can I trade up more than once?

Yesthere's no limit, and the program lasts a lifetime. Each time you trade up, 100% of what you paid for your current diamond goes toward the new one, and the new diamond just needs to be at least 50% greater in value.

Can I trade a natural diamond for a lab-grown one, or vice versa?

Trade-ups stay within the same diamond type — natural to natural, lab-grown to lab-grown.

Is my Tacori or designer diamond eligible?

Yes. Keep in mind designer pieces can take a little longer, since the designer completes the setting work on your upgraded stone.

Come see the difference.

Bring your diamond in and we’ll show you what the credit gets you. No appointment needed, though it’s faster with one.

Start your upgrade